Wednesday, October 3, 2012

OREO "Live Ad" Resuts



Here are the "Live Results" from the Daily Twist!  
Raise your hands and give Daily Twist  a High Five!
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Fans watch as OREO creates its first-ever crowd-sourced ad in a virtual office in Times Square to celebrate the finale of the groundbreaking 100-day OREO Daily Twist campaign on October 2, 2012 in New York. The 100th Daily Twist celebrated the anniversary of the first high five, which was inspired by fan submissions from around the country. (Brian Ach /AP Images for Oreo)”

“In a virtual office in Times Square, OREO created the 100th "Daily Twist" ad, the finale to its groundbreaking 100-day long campaign, on October 2, 2012 in New York.  Fans around the country made history by inspiring the creative for the brand's first-ever, crowd-sourced ad, watching it unfold live. The finale ad celebrated the anniversary of the first high five. (Brian Ach /AP Images for Oreo)”

6 comments:

  1. Such a creative project! Would have been great to see in person :)

    ReplyDelete
    Replies
    1. Lizzy,
      I would have liked to have been there, too. How much fun would it be to eat Oreos on Times Square?

      Delete
  2. I thought I was supposed to high five the screen at first. He he. We you there Becky? You always have the best advice btw, thank you.
    -Gina-

    ReplyDelete
    Replies
    1. Gina,
      I wasn't in Times Square, but it would have been fun to be there. Sure, go ahead and high five the screen, I did.

      Delete
  3. What a super fun day!!! Anything oreo has my stamp of approval!!

    ReplyDelete
    Replies
    1. Kim,
      It was a lot of fun following the events, virally. Anything with Oreos has to be good!

      Delete

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